The Physical Activity and Wellbeing Fund was aimed at improving access for women and girls to sport and active recreation activities to support their wider wellbeing and overcome barriers to participation. 

The Manatū Wāhine Physical Activity and Wellbeing Fund was launched on 1 May 2023.

Investment for this contestable fund came from the Ministry of Business, Innovation and Employment as part of as part of its work in the Puawānanga Leverage and Legacy programme to maximise the impacts and benefits of the FIFA Women’s World Cup Australia & New Zealand 2023™. 

The fund was originally capped at $500,000, but due to the high number of applications, an additional $500,000 of investment was provided for a total of $1 million.

The fund is one of the initiatives dedicated to celebrating and empowering women and girls in sport, active recreation, and other activities to support their wellbeing and to create ongoing benefits for our communities. A key criterion of the fund was that initiatives needed to focus on providing support to women and girls who may face barriers to participation or who are not well supported by mainstream programmes.

123 not-for-profit organisations received financial support for community-led initiatives that improve women and girls’ access to sport and active recreation activities to support their wider wellbeing. 

Initiatives have been underway since mid-2023 and we will be updating this page regularly to share stories and examples of the fund in action from some of the organisations and initiatives supported through the fund.

This opportunity was a one-off fund, and the Ministry does not provide additional sponsorship or financial support.

Email CommunityFund@women.govt.nz if you have any questions about the Manatū Wāhine Physical Activity and Wellbeing Fund.

Impact of the Leverage and Legacy Programme

The Ministry of Business, Innovation and Employment have released a report on the FIFA Women’s World Cup 2023™ Puawānanga Leverage and Legacy Programme, outlining the wide-ranging community impacts this tournament has had.

The leverage and legacy programme saw more than 50 projects, initiatives, and events nationwide, including the Physical Activity and Wellbeing Fund. These projects championed equality for women and girls, engaged communities across the country in the event and surrounding activity, told Aotearoa New Zealand’s stories to the world, and created lasting benefits for our country and communities. 

The report also highlights the social and economic benefits of New Zealand co-hosting the tournament, including:

  • A significant contribution to high performance pathways with the introduction of New Zealand’s first professional women’s football team in 2021, and a second from 2025.
  • Increased visibility, understanding and appreciation of women’s sport in New Zealand 
  • Unprecedented levels of media coverage for women’s sport, with coverage of women’s sport accounting for 45.5% of all sport news coverage during the tournament period. 

Read the full report on the Ministry of Business, Innovation and Employment’s Major Events website.


Physical Activity and Wellbeing Fund in action

Fund in action: Nature School Trust

Supporting girls to overcome boundaries through outdoor play.

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Fund in action: Adventure Specialties Trust

New outdoor experience developed to support young women engage in sport.

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Fund in action: The WaterBoy

Personal growth and development through sports.

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Fund in action: Visionwest Community Trust

Building confidence and self-esteem through indoor netball.

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